One Big Thing
AEW has released a groundbreaking music video set to Guns N’ Roses’ “November Rain,” chronicling the emotional friendship and eventual betrayal between MJF and Adam Cole, marking a creative milestone in wrestling storytelling.
Why It Matters
This innovative approach to wrestling storytelling elevates AEW’s production value and demonstrates their willingness to experiment with unconventional narrative formats, setting them apart in the industry.
By The Numbers
• 7-minute cinematic production
• Features footage spanning 4 months of storyline
• Garnered over 500,000 views within 24 hours on social media
• First wrestling promotion to license a Guns N’ Roses song for a storyline video
Key Details
• Video chronicles the “Better Than You Bay Bay” tag team journey
• Highlights include:
– Their ROH Tag Team Championship victory
– Backstage friendship moments
– Cole’s injury at All In
– MJF’s ultimate betrayal at Grand Slam
Behind The Scenes
The production required special permission from Guns N’ Roses for music rights, with Tony Khan personally involved in securing the licensing deal.
Notable Reactions
“This is wrestling storytelling at its finest. The production value and emotional depth are unmatched.” – Dave Meltzer, Wrestling Observer
We wanted to create something that would resonate beyond traditional wrestling content.” – Tony Khan, AEW CEO
What’s Next
The video sets up MJF’s ongoing character development and potentially hints at Adam Cole’s eventual return from injury, while establishing a new benchmark for wrestling production quality.
What did you think about AEW’s creative approach to storytelling with this music video? Did it enhance your emotional investment in the MJF-Adam Cole storyline? Share your thoughts in the comments below!