All Elite Wrestling Executive Vice President “The American Nightmare” Cody Rhodes recently filed to trademark the name of his late great WWE Hall Of Famer father, “The American Dream” Dusty Rhodes. His filing was reportedly rejected by the USPTO (United States Patent & Trademark Office) due to a reason which many claims to be simple, yet unexpected.
Back in November, it was reported that the trademark filing looked to be a done deal, but the USPTO (United States Patent & Trademark Office) recently released their response that Cody’s file to trademark his father’s name, Dusty Rhodes, has been rejected, due to Dusty Rhodes’ name being similar to a trademark that is already owned by Dusty’s oldest son and current AEW Star, Dustin Rhodes.
According to Cody Rhodes’ legal team, they have spoken with Pro Wrestling Sheet regarding the filing and said that they are confident that they will not encounter a problem in the end. Cody’s legal team also noted that they are discussing the suitable and fitting steps to take next in order to acquire the trademark.
Pro Wrestling Sheet said that Cody Rhodes and his legal team may have two viable options. The first option is to file an appeal and the second option is to get approval from the owner of the registration that is causing the trademark to be rejected.
You can check out what the USPTO (United States Patent & Trademark Office) said regarding Cody Rhodes’ filing below:
“Here, the marks share one term, “RHODES”, and a highly similar term ‘DUSTY/DUSTIN’, and share the same overall commercial impression of that of a surname and given name, respectively. Given the high similarity in appearance, sound, and meaning of the marks, the marks are confusingly similar.”
The USPTO (United States Patent & Trademark Office) also noted that both filings relating to the use description of “entertainment services, namely, wrestling exhibits and performances by a professional wrestler and entertainer” could cause some confusion.