Pro Wrestlers Advised to Stop Waiting for WWE and AEW Bidding War

TLDR

Talent agent Nick LoPiccolo posted a series of statements on July 15, 2026, telling professional wrestlers to stop relying on a WWE-AEW bidding war for leverage, calling that competition dead. He named Ari Emanuel, Nick Khan and Mark Shapiro as executives who understand this shift while claiming Tony Khan does not, and urged wrestlers to build outside value through film, TV, brands and ownership via his venture RARESTNDRD.