TKO President Mark Shapiro Says WWE Elimination Chamber Viewership Jumped On ESPN Unlimited

TLDR

TKO President Mark Shapiro announced that WWE Elimination Chamber drew significantly higher viewership on ESPN Unlimited compared to September's Wrestlepalooza, though specific numbers were not disclosed. Speaking at the Morgan Stanley Technology, Media & Telecom Conference, Shapiro acknowledged that ESPN Unlimited's $29.99 monthly cost for non-authenticated users is "somewhat prohibitive" and emphasized that broader authentication deals with providers like Comcast, YouTube TV, and Dish are critical for the platform's success. Shapiro expressed encouragement about the platform's growth trajectory, stating that TKO is "playing the long game" with WWE's move to ESPN Unlimited similar to their successful transition to Peacock.