Breaking Down John Cena’s Shocking WWE Heel Turn: Original Plans Revealed

One Big Thing

WWE’s decision to turn John Cena heel at Elimination Chamber 2025 may have deviated from the original creative plans, with sources indicating the turn was initially scheduled for WrestleMania.

Key Details

• The heel turn was kept as a “very much protected secret” within WWE
• Initial plans reportedly had Cena winning the chamber match without turning heel
• The alignment with The Rock was originally planned for WrestleMania’s conclusion
• The decision to move the turn to Elimination Chamber was made on the day of the event

Why It Matters

This shift in plans represents one of the most significant character changes in WWE history, as John Cena has been the company’s top babyface for nearly two decades. The timing of the turn could impact WrestleMania’s storyline direction and overall fan reception.

By The Numbers

• Cena’s last heel run ended in 2003
• He has been WWE’s top merchandise seller for 15+ years as a babyface
• This marks his first alliance with The Rock since their 2012-2013 rivalry

Behind The Scenes

Dave Meltzer reports that many key WWE personnel were informed the change was made late in the day. However, there’s speculation that top management might have been protecting the secret by spreading this information.

What’s Next

The unexpected timing of Cena’s heel turn opens new possibilities for WrestleMania’s storyline development and could signal a fresh direction for WWE’s creative approach.

What do you think about WWE’s decision to execute John Cena’s heel turn at Elimination Chamber rather than WrestleMania? Share your thoughts in the comments below.