Hulk Hogan to Open New Bar Near MSG, Expanding ‘Real American’ Brand

One Big Thing

WWE Hall of Famer Hulk Hogan announced plans to open a new bar near Madison Square Garden, expanding his business empire beyond his recent “Real American Beer” venture.

Why It Matters

This move marks Hogan’s first major entry into the New York City hospitality scene and builds on his recent multi-year deal between “Real American Beer” and WWE.

Location Details

• Site: Former barbecue restaurant location
• Near Penn Station entrance
• Close to Madison Square Garden
• Visible ThunderDome sign nearby

Direct Quote

“I’m gonna be everywhere, brother. I got Real American Beer all over the place there, so it’s gonna get crazy,” Hogan said on The Pat McAfee Show.

Key Features

• “Real American Beer” will be featured prominently
• Prime location near major NYC landmarks
• Easy access from Penn Station

Business Context

• Follows successful launch of “Real American Beer”
• Builds on WWE partnership
• Adds to Hogan’s growing business portfolio

Next Steps

Opening date remains unannounced, but development appears to be in advanced stages.

What do you think?

How do you think a Hulk Hogan-themed bar will fare in the competitive New York City market? Share your thoughts in the comments below.