Megan Thee Stallion’s WWE SmackDown theme tops charts

One big thing: WWE’s new SmackDown theme is a chart-topper

Megan Thee Stallion and RM of BTS’s “Neva Play,” the new theme for WWE SmackDown, has debuted at number one on the Billboard Digital Song Sales chart.

Why it matters

• This success demonstrates WWE’s continued ability to leverage mainstream music partnerships for brand exposure.
• It showcases the crossover appeal between professional wrestling and popular music.

By the numbers

• “Neva Play” reached #1 on Billboard’s Digital Song Sales chart.
• WWE SmackDown returned to USA Network on September 13, 2024.

The big picture

WWE has a long history of collaborating with high-profile musicians across various genres to create entrance themes and show openers. This strategy:

• Attracts new audiences
• Keeps the product fresh and relevant
• Creates additional revenue streams through music sales

What they’re saying

Megan Thee Stallion hinted at a possible WWE appearance, saying on social media:

“Y’all hear that? 👀 #NeverPlayWithAHottie #SmackDown”

What’s next

Wrestling fans are speculating about a potential in-ring appearance by Megan Thee Stallion, which could further boost the song’s popularity and WWE’s mainstream appeal.

Do you think Megan Thee Stallion’s potential WWE appearance would be good for business? Share your thoughts in the comments below.