WWE Crown Jewel 2024 Breaks Records with 28% Viewership Surge, Sells Out Riyadh Arena

One Big Thing

WWE’s Crown Jewel 2024 has shattered previous viewership records in Saudi Arabia, marking a 28% increase from last year’s event and achieving a sellout at Mohammed Abdo Arena in Riyadh.

Why It Matters

This milestone demonstrates WWE’s growing international presence and the success of their Saudi Arabia partnership, which began in 2018. The record-breaking viewership suggests a strengthening market for professional wrestling in the Middle East region.

By The Numbers

• 28% viewership increase from 2023
• 6th annual Crown Jewel event in Saudi Arabia
• Full capacity reached at Mohammed Abdo Arena

Key Highlights

• Introduction of new Crown Jewel Championship Titles
• Cody Rhodes defeated Gunther in champion vs. champion main event
• Liv Morgan captured the women’s Crown Jewel title over Nia Jax
• Event marked first-time championship unification matches at Crown Jewel

Behind The Scenes

The event’s success comes as part of TKO Group Holdings’ (NYSE: TKO) strategic expansion in international markets, showcasing WWE’s ability to draw massive audiences outside their traditional strongholds.

Looking Ahead

The record-breaking viewership and sellout crowd suggest potential for further growth in the Middle East market, possibly leading to more premium live events in the region.

What do you think about WWE’s continued expansion in Saudi Arabia, and how do you feel about the introduction of the new Crown Jewel Championship Titles? Share your thoughts in the comments below!