WWE Explores Two-Night Format for More Premium Live Events, TKO CEO Confirms

One Big Thing

TKO CEO Mark Shapiro signals potential expansion of WWE’s two-night format beyond WrestleMania and SummerSlam, citing successful track record and growth opportunities.

Why It Matters

This strategic shift could:

• Create more revenue opportunities for WWE
• Provide better pacing for major storylines
• Allow more wrestlers to showcase their talents
• Enhance the premium feel of major events

By The Numbers

• WrestleMania has run as a two-night event since 2020
• SummerSlam 2024 will mark its first two-night format at MetLife Stadium
• WWE currently produces 12 premium live events annually

Direct Quote

“Definitely opportunities for that. It’s all a progression, a natural evolution,” Shapiro said at the UBS Global Media & Communications Conference. “WrestleMania was a big hit for us to expand.”

Key Details

• WWE tests the format with major events first
• Change supports long-form storytelling across shows
• Format allows for both new talent and returning stars
• Next PLE: Royal Rumble 2024 in Indianapolis on February 1

Looking Ahead

The expansion of two-night events aligns with WWE’s strategy to:

• Maximize fan engagement
• Increase content production
• Build stronger storylines
• Balance veteran and emerging talent

What premium live events would you like to see expanded to two nights? Share your thoughts in the comments below.