WWE NXT Races to CW Network with Custom Car and Road Shows

One big thing: WWE NXT unveils custom race car ahead of CW Network debut

WWE NXT is revving up for its CW Network premiere with a custom NASCAR Xfinity Series race car, featuring NXT Champion Ethan Carter III.

• The car was revealed by Xfinity Racer Cole Custer on Twitter.
• It’s part of a partnership between WWE NXT and CW Network.
• The debut is set for October 1 at 8 pm ET.

Why it matters

This move signifies WWE’s aggressive expansion strategy, particularly for NXT, as it transitions to a major network.

By the numbers

• 2 road shows planned for NXT’s CW Network debut
• October 1: First show at Allstate Arena, Chicago
• October 8: Second show in St. Louis

Key players

• CM Punk: Expected to appear at the Chicago show
• Randy Orton: Slated for the St. Louis event
• Shawn Michaels: Announced the road show plans

What they’re saying

“Kicking off the @NASCAR_Xfinity Playoffs with a championship paint scheme and partnership with @WWENXT on @TheCW_Sports,” – Cole Custer on Twitter

The big picture

WWE is banking on the CW Network move to boost NXT’s viewership and brand presence. The custom race car and road shows are part of a larger strategy to generate buzz and attract new audiences.

What’s next

All eyes will be on NXT’s CW Network debut on October 1, with fans eager to see how the show evolves on its new platform.

What changes do you expect to see in NXT as it moves to the CW Network? Share your thoughts in the comments below.