WWE NXT Ratings Bounce Back with 15% Viewership Increase

One Big Thing

WWE NXT reversed its recent ratings decline, drawing 680,000 viewers on Tuesday night – its strongest performance in seven weeks.

By the Numbers

• Total viewers: 680,000 (up 15% from last week)
• 18-49 demographic: 0.17 (up 31% from 0.13)
• Ranked #12 in 18-49 demo across broadcast and cable
• Year-over-year comparison: Down 5% in viewership, 3% in demo

Competition Context

NXT faced strong sports competition:

• NBA Cup quarter-finals on TNT: Over 1 million viewers
• College basketball on ESPN (Michigan vs. Arkansas): 926,000 viewers

Why It Matters

This ratings boost signals potential recovery after weeks of sub-700,000 viewership, though numbers remain below October peaks when CM Punk and Randy Orton appearances drove audiences above 870,000.

Looking Back

• October 2023: Show debut on The CW with 870,000+ viewers
• Recent weeks: Struggled to reach 650,000 viewers
• Last week: Hit lowest point since August

What’s Next

NXT faces the challenge of building on this momentum to recapture the 700,000+ viewer mark that has eluded the show since October.

What do you think WWE NXT needs to do to maintain this ratings momentum? Share your thoughts in the comments below.