WWE NXT Ratings Soar: The Rock’s Appearance Drives Massive 53% Viewership Spike

One Big Thing

WWE NXT hit a ratings home run with The Rock’s electrifying appearance, drawing 957,000 viewers – the highest viewership in recent memory.

By the Numbers

• Total viewers: 957,000 (up from 626,000 last week)
• Key demographic (18-49): 0.25 rating (up from 0.16)
• Viewership increase: 53% week-over-week

Key Highlights

• The Rock delivered a memorable promo that set social media buzzing
• Giulia captured the NXT Women’s Championship from Roxanne Perez
• Show maintained strong engagement throughout the broadcast

Why It Matters

This ratings surge shows NXT’s ability to draw mainstream attention when featuring main roster stars. The significant bump in the 18-49 demographic suggests the brand is expanding its appeal beyond its core audience.

Looking Ahead

The strong numbers set a new benchmark for NXT in 2024. The challenge now lies in maintaining momentum without relying solely on special appearances from established stars.

The Bottom Line

This week’s success proves NXT remains a vital part of WWE’s programming strategy, capable of delivering both stellar matches and impressive ratings when given the right ingredients.

What do you think NXT needs to do to maintain this viewership momentum? Share your thoughts in the comments below.