One big thing
WWE NXT’s penultimate episode on USA Network saw a significant ratings boost, largely due to CM Punk’s appearances throughout the show.
By the numbers
• 677,000 total viewers (up 8% from last week)
• 0.21 rating in 18-49 demographic (up 11% from last week)
• 8% increase in total viewership compared to four-week average
• 24% increase in 18-49 rating compared to four-week average
Why it matters
The ratings boost demonstrates WWE’s commitment to ending NXT’s run on USA Network on a high note before its move to The CW on October 2.
Year-over-year comparison
• Q3 2024 average viewership: Down 11% from Q3 2023
• September 2024 viewership: Down 13% from September 2023
• 18-49 rating for Q3 and September 2024: Down 10% from 2023
Context
The year-over-year decline likely reflects the strength of NXT’s 2023 performance, which featured Becky Lynch as NXT Women’s Champion.
CM Punk’s impact
• Interacted with Roxanne Perez and her challenger Giulia
• Announced as special guest referee for NXT Championship match between Ethan Page and Trick Williams
What’s next
NXT’s final episode on USA Network airs next week before its October 2 debut on The CW.
How do you think CM Punk’s involvement will affect NXT’s ratings on The CW? Share your thoughts in the comments below.