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WWE’s White-Out Plan for Money in the Bank in Toronto

One big thing: WWE aims for a “complete white-out” at Money in the Bank

WWE is orchestrating a visual spectacle for its Money in the Bank event in Toronto, encouraging fans to wear white and participate in a coordinated crowd display.

The details:

• Michael Cole, during the Kickoff show, requested fans to wear white for tomorrow’s event.
• WWE distributed white towels to fans as they left, to be used during the show.
• This move aims to create a striking visual effect, reminiscent of the “Fireflies” display at Backlash in France during Jey Uso’s entrance.

Why it matters:

This coordinated effort demonstrates WWE’s commitment to enhancing the live event experience and creating memorable moments for both in-person attendees and viewers at home. It also showcases the company’s ability to engage fans in participatory spectacles.

The bigger picture:

• Money in the Bank is part of a three-day WWE event series in Toronto, including SmackDown and NXT Heatwave.
• All events are being held at Scotiabank Arena in Toronto, Ontario, Canada.
• WWE Hall of Famer Trish Stratus will host Money in the Bank in her hometown.

What to watch:

As WWE continues to innovate its live events, this “white-out” could set a precedent for future crowd participation initiatives, potentially becoming a signature element of major WWE spectacles.

What do you think about WWE’s “white-out” plan for Money in the Bank? Will it enhance your viewing experience? Share your thoughts in the comments below.

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