3 Key Points
- The latest AEW Dynamite Holiday Bash special garnered an average of 782,000 viewers.
- Key demographic ratings decreased, with a notable 13% drop in the 18-49 bracket.
- Despite a strong start, viewership declined throughout the broadcast, reaching a low during the Roderick Strong vs. Komander match.
AEW Dynamite Holiday Bash Viewership Analysis
Selected metrics from the recent AEW Dynamite Holiday Bash episode indicate a decline in viewership. Data from Wrestlenomics shows that the December 20th broadcast attracted an average viewership of 782,000. This figure represents a 7% reduction from the previous week’s 845,000 viewer count.
18-49 Demographic Ratings Decline
The drop in viewership extends to the coveted 18-49 demographic. A significant fall to a 0.26 rating was observed, which is a 13% decrease from the 0.30 demographic rating of the December 13 episode. When comparing the average key demographic rating for December, there’s a marked 10% decrease from the previous year.
Year-Over-Year Comparison Reflection
Comparing year-over-year statistics, there is a consistent 10% decrease both in total viewership and December’s average key demographic figures. The 2022 December average stood at approximately 906,000 viewers compared to 817,000 viewers in 2023.
Episode Highlights and Low Points
The broadcast’s quarter-hour segments reveal an initial strong viewership, particularly Q1, potentially boosted by The Big Bang Theory as a lead-in. However, a loss of over 160,000 viewers was noted as the program transitioned to Q2. The match between Roderick Strong and Komander seems to have been the least watched, with the viewership tapering to a mere 700,000 viewers.
Match Outcomes and PPV Implications
At the Paycom Center in Oklahoma City, the episode featured key matches and developments. Jay White triumphed over Jon Moxley, leading to a triple threat to identify the Gold League finalist. Furthermore, the broadcast was punctuated by the return of AEW World Champion MJF and set the stage for Riho to challenge Toni Storm at the Worlds End Pay-Per-View event.