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AEW Files To Trademark The “King Of Harts” Term

AEW filed to trademark the “King Of Harts” term with the United States Patent and Trademark Office on Wednesday, July 28 for entertainment services, with the intent to use the trademark in commerce on or in connection with the identified goods/services. There’s no word yet on how the company plans to use the trademark or if it will be related in any way to the Hart family, but Chris Jericho did say in an interview with Sportskeeda that he would like to see Owen Hart’s wife, Martha Hart, do something with AEW to honor Owen Hart.

This is what Chris Jericho said:

“I’d love to see (Martha) do something with AEW.” “I think the spirit of Owen Hart lives on in AEW for sure. I’m a huge disciple of him. I’m very much influenced by Owen Hart. So I think that, whether it’s New Japan or AEW, I think it’s important for Owen to be remembered by his fans and by the people that he influenced, myself included.”

The “King Of Harts” term was used by wrestling legend Owen Hart in the past as his moniker and rights to use the “King Of Harts” term is already owned by the King of Harts Inc. for merchandising purposes that Owen’s wife, Martha, has been using to sell merchandise to support the Owen Hart Foundation.

Below is the use description AEW submitted to the USPTO:

“International Class 041: Entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered live and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment;”

“Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.”

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