WWE is expanding its global footprint with a series of major Premium Live Events (PLEs) set across different continents, emphasizing the brand’s growing international prowess. After bringing high-profile events like Backlash to Puerto Rico and Money in the Bank to the UK, WWE is sustaining this trend as we move into 2024.
The kick-off for the international PLE circuit begins with the Elimination Chamber scheduled for February in Australia, creating a buzz among wrestling enthusiasts down under. WWE’s unwavering commitment to deliver action-packed entertainment continues with Backlash crossing over to France in the spring, adding to the excitement with WWE Bash earmarked for Berlin towards the end of summer.
In anticipation of Backlash making its historic French debut, WWE has opened the gateway for avid fans seeking to immerse themselves in the live event experience. It was revealed through a press release on Thursday morning that tickets for both Backlash and the SmackDown taping—the precursor to the PLE—will hit the market on January 12. To enhance the excitement, WWE has also crafted an exclusive 2-day combo package that allows access to both SmackDown and Backlash, aimed at delivering a full weekend of spectacular wrestling content.
For those looking to secure their spots ahead of the general public, pre-sale registration is now available directly through the WWE website. This will be a momentous occasion for French fans, as it marks the first live broadcast of SmackDown from France and introduces the inaugural Backlash event to be held outside of North America, dubbed “Backlash France”.
Scheduled for May 4th, Backlash France is set to take place in the captivating LDLC Arena, boasting a seating capacity of over 16,000 spectators ready to contribute to a roaring ambiance. This stands in contrast to the expansive Optus Stadium in Perth, which is preparing to host the Elimination Chamber in its 70,000 capacity venue.
WWE’s strategic decision to host these perennial events outside of the US mainland is a definitive statement of their intention to embrace and engage with the global wrestling community. With such initiatives, the company isn’t just bringing their unique brand of sports entertainment to international fans but is also extending a hand to new audiences, potentially garnering fresh waves of WWE aficionados across continents. Stay tuned for further updates as the road to Backlash France continues to unfold.