John Cena Set to Headline WWE’s Netflix Era

One big thing

John Cena will become a full-time presence on WWE RAW when it moves to Netflix, effectively replacing The Rock’s promised role.

Why it matters

Cena’s involvement signals WWE’s commitment to star power as they transition to streaming, potentially easing concerns about the absence of other big names like The Rock and Roman Reigns.

By the numbers

• Cena is scheduled for 35 appearances on WWE programming in 2025.
• His retirement tour will conclude in December 2025.

Details

Cena’s future plans

• Announced retirement at 2024 WWE Money in the Bank in Toronto
• Will help transition RAW to Netflix
• Final appearances include Royal Rumble, Elimination Chamber, and WrestleMania 2025

Netflix strategy

• Cena will be on RAW full-time after the Netflix move
• Aimed to address unmet promises regarding The Rock and Roman Reigns‘ appearances

What they’re saying

Billi Bhatti on his Dirty Sheets podcast: “John Cena is going to be on Netflix full-time. He’s going to be on RAW and is there to soften the blow regarding the promises not being kept initially about The Rock and Roman Reigns appearing on Netflix as part of the RAW brand.”

The big picture

Cena’s retirement tour and Netflix involvement represent a significant shift in WWE’s programming strategy, balancing star power with the platform transition.

How do you think John Cena’s full-time presence on RAW will impact WWE’s success on Netflix? Share your thoughts in the comments below.